Author Interview with Kimberley Payne

Today's post is from author Kimberley Payne, who will be discussing her Kickstarter campaign for Adam’s Animals. Please take a few minutes to read, share and pledge to help her out with this crowd funding campaign. I strongly believe in crowd funding and its ability to help artists who normally may not have their projects seen. Thank you and enjoy this interview with Kimberley Payne.


Tell us about yourself

I am an author and speaker living in Canada. In March 2013, I released my first children’s book in the Science and Faith Matters series, called Trees of the Book – Learning from God’s Creation, a colorful introduction to trees, leaves and their corresponding Bible stories.

What are you working on now?

I’m working on the manuscript for the second book in the series, Adam’s Animals, a children’s activity book that features more than 40 animals mentioned in the Bible and little-known facts about each. It’s ideal for 6 to 9 year olds, for home or school use and classroom sharing in grades 1-3 to supplement the Life Sciences Curriculum on Animal Life.

Do you plan to self-publish or seek a traditional publisher?

I plan to self-publish again. However, I learned about an appealing way to raise money -- called crowd funding -- through Kickstarter.

What is Kickstarter?

Kickstarter has been around since 2009, and been part of funding for 55,000 creative projects. Project creators set a funding goal and deadline. If people like a project, they could pledge money to make it happen.

How did you set a funding goal?

I estimated that the costs to create this second children’s activity book would be around $3,500 which included paying an illustrator and full publishing. I believed that my family, my friends and those who loved my first book would be supportive in my endeavour to create this new book.

When does your campaign run?

Kickstarter recommends that a project campaign last for 1 to 60 days. I gave myself a timeline of one month (28 days), February 2014, to reach this funding goal. Originally, I planned to launch on the first of February, however, I had bloggers who were willing to host me and introduce my campaign in early January. I wanted to take advantage of their generosity and launched a little earlier than planned.

What steps were involved in preparing your campaign?

1) I had to create a video to post on Kickstarter. Originally, I interviewed the publisher and illustrator and tried to create a 20-minute video, however, the quality of the production was too poor to include. In the end, I made a short 3-minute video with just myself. I’m an amateur videographer at best and would’ve loved to have a professional video made. However, I did the best I could using the Movie Maker program.

2) I wrote a description about my book and what I was raising the funds for. I had to ensure that I had a focused and well-defined project with a clear beginning and end to meet the Kickstarter guidelines. My description included such things as the identities of the people on my team and my qualifications to complete the project.

3) I  had to come up with unique rewards for those backers who pledged money, such as an autographed copy of Adam’s Animals, an autographed copy of Trees of the Book, a jpg watercolour of a rooster, and lunch with the illustrator. I designed 15 different prizes, depending on the amount pledged.

4) I had to advertise my campaign and invited bloggers to host me on their blogs, radio programs to interview me, and sent a newsletter to my subscribers to tell them about the campaign. I used most social media networks to promote the campaign including Facebook, Twitter, Pinterest and LinkedIn.

As of today, the campaign is still running. I pray that it is successful, I reach my funding goal, and can bring Adam’s Animals to life. God willing, I may take the same route for my third book in the Science and Faith Matters series.

What advice do you have for other authors who may want to use Kickstarter?

If you are considering taking a similar route to crowd fund your next creative project, I would suggest one thing....give yourself lots of time! I started in August with a deadline to launch in February and still feel as if I should’ve started earlier.

Where can we learn more about your Kickstarter campaign?

To learn more about Kickstarter and my campaign for Adam’s Animals, visit

Where can we learn more about you?



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Author Interview with Kimberley Payne Author Interview with Kimberley Payne Reviewed by Joshua Cook on 2:30 PM Rating: 5


  1. Thanks for sharing my interview with your readers!

    1. It was my pleasure. Good luck with your campaign.